TINGYANK NEING YEING: iOWN

iOWN

INTRODUCTION

Blockchain technology and crowdfunding, two terms that have changed the economy of the

world as we know it. On the one hand, we have Blockchain technology, which has enabled

the creation of decentralized financial infrastructures that provide more privacy, security,

transparency, and efficiency than any other traditional financial system. On the other hand, the

phenomenon of crowdfunding has enabled small, promising ideas to turn into great projects

and businesses by providing easier means of funds to those who are leading the world in terms

of innovation.

At iOWN, we have witnessed these changes and we believe they represent a rapidly-expanding

and positive influence. iOWN is seeking to combine the benefits of both Blockchain technology

and the crowdfunding concept to create a new Blockchain powered, crowdfunding platform

that will connect investors with innovators.

iOWN will address the shortages and drawbacks in the way investments occur and are handled

in the current financial systems. Business owners who intend to expand their companies often

require loans to fund their plans, however, they almost always encounter strict procedures,

financial implications and constraints that hinder them from realizing their goals. iOWN targets

people with access to adequate capital who are seeking chances to invest it in profitable and

trustworthy projects but who lack either the experience and knowledge, or the time to make

such investments. iOWN is a Blockchain technology platform launched to serve as a remedy

to such situations and to pave the way for both business owners and investors to meet in the

digital market and increase their chances of securing funds and making smart investments,

respectively.

iOWN aims at providing easy access for people to be part of running business (or promising

startups) with minimum effort and maximum value. We aim at converting smart ideas to real

businesses; we aim at providing digital support to business owners to enhance, expand and

market their businesses enabling them to generate more funds and to share their success with

everyone.

THE TECHNOLOGY

The Smart Contracts: Smart Contracts are pieces of code executed inside the Blockchain network

which mimic the logic and conditions in normal contracts/agreements on a machine level. They

are one of the main advantages of modern Blockchains since the introduction of the Ethereum

Blockchain. Smart Contracts offer the intelligence of representing ownerships of assets (Asset

Tokenization) and impose advanced conditions on the entities represented on the Blockchain. For

example, implementation of a Business Escrow wallets, time constrains, conditions for investing,

and external control (locking tokens, user agreements, etc.).

Multi-Sig Smart Contracts: another basic building block of the iOWN Platform and Ecosystem,

allowing for transactions to occur only if multiple parties unanimously agree upon actions or

transactions.

Oracles: an oracle in the Blockchain context is an external trusted entity entitled to overwrite

data in Smart Contracts based on previous conditions. In the iOWN platform, the Oracle will be

a consigner who controls all transactions of the Ecosystem, thus preventing malicious activity

and also confirming external actions (like audit reports and delivery of payments by iOWN

operations to the business).

Solution (Our Competitive Edge)

iOWN provides easy access for people to be part of any trusted running business (or promising startup) with minimum effort and maximum value. We convert smart ideas to real businesses; we provide digital support to business owners to enhance, expand and market their businesses enabling them to generate more funds and to share their success with everyone.

iOWN CONCEPT

iOWN tackles problems in a two-pronged fashion: a digital Blockchain-powered program and a comprehensive Ecosystem. The twin concept will modernize and simplify investment opportunities through a decentralized platform accessible by all kinds of users (from trading bingers to experts) and business owners all over the world. To that end, we have classified the process of execution to the following parts:

Why ICO's need marketing?

The market has been changing since Bitcoin was at ATH, that is why less number of ico’s are surviving after the ico phase. It’s been more hard to reach the potential investors with just having a good project. You have to highlight your project in front of them to get investments. They have been smart now, they check your internet and audience presence as well, to make sure the project will run hassle free in long run. And none of them can survives solo neither sound project nor sound

marketing/exposure.

How hard is it to reach the hard cap?

A good project and a visionary team->A well explained and working MVP-> Approval from the communities-> Build Good exposure for the project.

What should be the ideal marketing budget look in 2018?

Well, there’s no such things as ideal, different projects have different needs some has strong project and lower hard cap while some has weak project and sometimes much higher hard cap and vice-versa. The basic budget which we recommend is at-least 10K $, which can move upto 200K $.

Any tips to successfully reach the hardcap?

Ensure you’re building a utility token. Build the required and demanding exposure for the project. OnePager is the demand don’t forget it. Make sure you’re marketing initiatives are right. Offer full transparency about everything the team, the distribution & allocation etcetera. Build a well explained and technically strong whitepaper. Choose your Audience wisely.

Any tips for the marketing?

Illustrate the ways your ICO is legit. Keep the conversation going by increasing visibility on all fronts. Don’t try to make money, try to be useful to the crypto/blockchain community. Make sure it’s useful for the masses. Setup your audience target and audience targeting strategy very wisely.

Visit iOWN Believers for full details and information on how to buy tokens

67% Public

13% Company Reserve

12% Bounty Program

2% Advisors

6% Founders and Team

Use Of Proceeds

22% Platform

40% Legal and Compliance

10% Exchange listing

11% Marketing

13% Liquidity